Netflix has hiked subscription fees in Nigeria for the first time in 2025 — its third increase since 2024.
- Premium: ₦8,500/month (↑ 21.4% from ₦7,000)
- Standard: ₦6,500/month (↑ 18.2% from ₦5,500)
- Basic: ₦4,000/month (↑ 14.3% from ₦3,500)
- Mobile: ₦2,500/month (↑ 13.6% from ₦2,200)
Catch up quick
Netflix increased prices twice in 2024 — April and July — as part of a broader global pricing strategy.
“We’ll occasionally ask our members to pay a little extra to reflect [service] improvements,” the company told shareholders.
Between the lines
While Netflix hasn’t directly cited inflation, it acknowledged that price shifts reflect “local market conditions,” including inflation and taxes.
The big picture
Nigeria is grappling with record inflation, and entertainment is becoming a luxury for many households.
- Telecoms recently raised data costs by 50%.
- Pay-TV provider Multichoice has also implemented multiple price hikes, drawing backlash.
Zoom out
Netflix is adjusting prices globally. In South Africa, it recently raised prices across most plans — including a 20% jump for its mobile tier — the first increase since that plan launched.
Source: Nairametrics
