Bolt, the global ride-hailing company, has today launched in Cairo, Egypt.
Details
The Estonian ride-hailing giant launches in Cairo with some incentives including the waiving of its standard 15% commission for drivers. The company will also give riders 50% off their trips for the next six months.
For comparison, competitors like Uber and Careem charge between 22-33%.
Digging Deeper
Bolt’s entry into Egypt makes this its 15th African market. The company recently launched its services in Zambia, Zimbabwe, and Botswana.
What They’re Saying
“Egypt is an important market for our entry beyond merely boosting driver revenues; we aim to ignite demand through competitive pricing,” said Haitham Mansour, Bolt Egypt Country Manager.
“By keeping our commissions substantially lower than our counterparts, we ensure drivers earn more while presenting customers with appealing service fees.”
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