Safaricom Ethiopia has officially been granted the license to operate mobile money services in Ethiopia. The license comes seven months after the commercial launch of GSM services.
The M-PESA license will open the country to the world’s largest mobile payment system and Africa’s largest Fintech, and the world’s first mobile money transfer system.
What They’re Saying
Peter Ndegwa, Safaricom PLC CEO said “We are excited that this is a great milestone following our entry into Ethiopia. This positions us to provide essential financial services to the Ethiopian population. We are looking forward to launch and roll out the service over the next few months.”
He added “Since the commercial launch in October, the brand is visible, deeply rooted in the Ethiopia and quickly becoming in every sense fabric of the society. The potential for Ethiopia is immense and we look forward to the future with optimism and excitement.”
By The Numbers
M-PESA empowers over 30 million customers to transact, save or borrow money through their mobile phone. M-PESA catalysed financial inclusion in Kenya to 84% from a low of 26.7% in 2006 according to the 2021 FinAccess Survey and generated over KES 117.2 billion ($886 million) in revenue in FY23.
In the period under review, Safaricom Telecommunications Ethiopia added close to 3 million customers and built a distributor network of over 114 outlets, delivered an award-winning premium quality network in 22 cities and regions; with close to 1300 network sites, and over 900 staff, 81% of whom are Ethiopians.
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