West Africa Dreamin’ is a community-driven conference focused on the Salesforce ecosystem in West Africa.
It is organised under the umbrella of the Tech Trailblazers Community Foundation and aims to bring together Salesforce admins, users, developers, and business growth enthusiasts from across the region.
Why attend?
Here are the key reasons this event stands out:
- Skill and career development: WAD offers keynote talks, masterclasses, and hands-on workshops that cater to different levels—from those just getting started to experienced professionals.
- Networking and community building: Attendees will have the chance to connect with peers, business leaders, and local trailblazers in the Salesforce and broader tech community in West Africa.
- Regional focus, local context: While many Salesforce events are global in scale, WAD places West Africa front and centre—making it especially relevant for regional professionals and businesses.
- Business & innovation showcase: There will be product showcases from local businesses and startups, which offers a platform to see how Salesforce and digital-customer-engagement tools are being applied in the African context.
Event details
- Date: 15 November 2025
- Location: Mövenpick Ambassador Hotel, Accra, Ghana
- Ticketing: Attendees can purchase tickets via the event site.*
- *Free Tickets: For Tech Labari readers, you can use this link with the password: Dreamin25 to get a ticket for free
What to expect
- Keynote presentations from international and regional tech leaders.
- Masterclasses and workshops focused on practical skills and hands-on learning.
- Panel discussions on current trends and challenges in the Salesforce ecosystem.
- A showcase of local products and startups.
- Opportunities for networking, community building, and engaging with sponsors and exhibitors.
Why this matters for Ghana and the region
For Ghana and West Africa more broadly, this event signals growing momentum in the digital transformation and tech-ecosystem space.
Bringing global platforms like Salesforce talent and frameworks to the region enables:
- Local professionals to gain exposure to international best practices
- Regions to localise and adapt tech solutions to African markets
- Startups and businesses to access networks they may not normally reach
