#SMWiAccra Schedule Day 2 (Tuesday, September 12th):
BUILDING A DIGITAL CAREER IN GHANA
Time: 10:00 am
Location: Silver Lounge (Silverbird), Accra Mall
Info/Description:
What opportunities lie in Ghana, if one seeks to pursue a digital career? Is this field lucrative? How high can one go in the digital space? Simon Page is a reputable digital school that has, over the years groomed several career people in Ghana and Nigeria. Sign up for this master class for a chance to understand how much opportunity exists and how to harness it.
Guest Speaker:
PRINCEWILL OSARO OMOROGIUWA, Simon Page Business School
USING LINKEDIN FOR PROFESSIONAL BRAND ENHANCEMENT
Time: 1:00 PM
Location: Silver Lounge (Silverbird), Accra Mall
Info/Description:
LinkedIn’s positioning as a platform for corporate is undisputed. But how does one harness it in finding opportunities? How do you brand yourself well enough to attract the best offers, and win clients? Jemila tells us how in this masterclass.
Speaker:
JEMILA ABDULAI, Digital Marketing Consultant & Creator of Circumspecte
CREATING CONTENT PEOPLE LOVE
Time: 3:00 PM
Location: Silverbird, Accra Mall
Info/Description:
Content is slowly becoming a very vital word in the marketing world. How does a brand take advantage of emerging trends and the digital space to create content that catches the intended market’s attention and keeps them engaged? Also, how do we take advantage of our local environment and great Ghanaian stories to create locally relevant content with international standards. Mercedes Benson (Google UK) and Nana Asihene (Videographer) will lead this session with amazing presentations and an opportunity to ask questions and receive guidance.
Speakers:
NANA ASIHENE, CEO OF NKACC & Videographer
MERCEDES BENSON, Google UK
THE POWER OF TWITTER
Time: 5:00 PM
Location: Silver Lounge (Silverbird), Accra Mall
Info/Description:
Do we understand the power of twitter? How much influence can one have using Twitter? How do we harness the platform to push your initiative or cause? April Reign, who started the hashtag #OscarsSoWhite amassed massive attention around the world, getting people to sit up and take action as she brought to bear the discrimination of the board when it came to awarding black actors. Ghana Think has also used Twitter extensively to push great conversation around #BarCamp. How did they do it? How can you do it too? Come find out!
Speakers:
APRIL REIGN, Managing Editor Of Broadway Black And The Creator Of The Viral Hashtag #OscarsSoWhite
ATO ULZEN-APPIAH, Director of Ghana Think Foundation, social media champion and blogger
NANA ABA ANAMOAH, Journalist, and Founder of Raising Readers
BENJAMIN ANYAN, Digital Expert who has worked with PZ Africa, Nescafe CWA, Nido CWA