Browsing Tag
influencer
4 posts
Kenya to Spend KES 100M Annually on Influencers To Promote Government Initiatives
The Kenyan government is formalizing a plan to pay social media influencers and bloggers to promote state messaging,…
Are Creative Agencies Helping or Slowing Growth Of Ghana’s Influencer Ecosystem?
In Ghana’s digital landscape, influencer marketing has emerged as a great tool, reshaping how brands engage with their…
Is Influencer Marketing Creating More Conflict Of Interest for Ghanaian Media Personalities?
In recent years, Ghana has seen a rise in the number of TV media personalities who have become…
Is Everyone In Ghana An Influencer Now?
If you look up bios of certain individuals on social media in Ghana, you’ll likely see the word/phrase…